Sidewalk sales!

Summit sidewalk sale

I imagine most downtowns feature sidewalk sales in pleasant weather, and that includes Summit, New Jersey.

In case your downtown doesn’t have sidewalk sales: a sidewalk sale is when a store displays some of its sale or clearance merchandise outside the storefront, presumably as a tactic to grab attention and hopefully lure consumers inside the store to buy the full-price stuff as well. In Summit’s case, someone organized it so that several of the stores had their sidewalk sales concurrently (in an event they dubbed “the Dog Days of Summer”).

It’s all very charming.

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2 Comments to “Sidewalk sales!”

  1. Great nostalgia-inducing shot. Our town has sidewalk sales, and, next to our thriving farmers’ market, it’s the closest thing we have in the Midwest to old-world bazaars.

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